has been committed to helping families save and invest for their futures since 1977.
Rankings were based on seven trust attributes that consumers indicated were most important to them: quality of products and services ethical business practices and values commitment to protecting the privacy and security of personal data company’s service/treatment of others fair prices/fees for products and services sensitivity to customer needs in the current economic and financial climate and innovation of processes and offerings.įor the full list, go to Primerica, Inc. The survey included companies in eight lines of business: auto insurance, credit card issuers, ETF/mutual fund companies, home insurance, life insurance, online brokers, and wealth management. This year’s list is based on input from more than 6,500 respondents who rated companies of which they are clients.
IBD partnered with TechnoMetrica Market Intelligence to conduct the survey, which measured consumer’s trust in financial companies. 1 Most Trusted Life Insurance Company and third Most Trusted Financial Company overall on Investor’s Business Daily’s (IBD) annual list of “25 Most Trusted Financial Companies.” ( a leading provider of financial services to middle-income families in the United States and Canada, was ranked No.
